Anyone know of a good publication to advertise in to reach advertising executives in shopping centres?

We hire out 15 foot indoor radio controlled advertising blimps with a Pilot-Handler. The blimps carry banner transfers adhered to the sides of the blimp advertising a store, product etc, whatever the client wants. What would be a good publication in the UK to advertise this service?

The Estates Gazette

Marketing Plan who is person in charge in the company to prepare it & which companies needs marketing plan?

Who should prepare the marketing plan is it enough for one person to prepare it?
What type of companies needs marketing plan for example Investment Company needs a marketing plan?

Typically the Marketing VP or Manager or Director (senior marketer) is responsible for the marketing plan, although she/he also has input from other departments such as sales, operations, finance, product development. In a small business, one person can be responsible for developing the marketing plan.

All businesses need a marketing plan: it is the foundation for sales (without marketing planning, sales can be a scattered effort).

Yes an Investment Company needs a marketing plan: what’s the market segmentation, target market, product differentiation, product life-cycle, promotion plan, pricing strategy, distribution program and so much more.

What are the top free CMS for managing an online store?

I’d like to learn about Content Management Systems and would like to know which are the top free CMS used for online stores.

SugarCRM ( http://www.sugarcrm.com/crm/ ) is the leader for free CMS. They have both commercial and free versions, so be sure to look for the free version, which also might be called the "community" version or the "open source" version.

[EDIT]

Here’s the link directly to the free version download page:

http://www.sugarcrm.com/crm/download/sugar-suite.html

Is there any such programme like google adsence which may help me to earn through yahoo extra money?

Just like google adsence I want yahoo approach to help me to earn money through yahoo so that I can promote advt of third party in my blog which will be created through Yahoo in guidence of yahoo administrater so that I can get it in free of cost and no secrete charge.

Yahoo runs a program that’s similar to Google Adwords. Check out Yahoo publisher network.

What are the advantages of black hat SEO?

Well, the basic principle of SEO is to generated visitors of one website, right? But it is so lamed to "click here" and "click that" using Social Bookmarking, is there a faster way to generate links using black hat SEO? i am so curious about it.

SEO guy has a good point. My site is new and is on top 4 of google for the term "guaranteeing results from advertising" the site is http://www.netadvertisinggroup.com I used a long keyword phrase.

Use long keyword phrases for a new site and build them smaller as they go on. this is a 4 word phrase my next goal is the phrase "guaranteeing advertising results" wich is currently on the 4th page of google the next step will be two word phrases like ad agency

On "Black Hat" It works for a short time then leaves you in the gutter. Don’t use them because you can get banned. Also they tend not to create repeat business which is what make you money, bringing the consumer back.

What is a typical advertising budget for companies shown as a percentage of sales?

what do companies spend on advertising? What is the percentage of sales that a consumer electronics company spends on advertising? How are advertising budgets decided?

This is a very broad scoping question. Each specific industry will spend a different percentage of gross revenue on advertising. If a company has good exposure to a physical location, lets say they are located on a busy street and they are a retailer, they don’t need a large budget for advertising. Furthermore, product specific companies will fluxuate advertising costs based on where they are in the product life cycle (Educational advertising costs may be larger than other costs).

There are two primary ways that a company can decide budgets for advertising; top-down and bottom-up. Imagine upper management on top and marketers on bottom. In a bottom up situation, the marketers will design the budget and propose it to management. In a top-down approach, the management will give marketers a budget cap. From here, it gets more intricate and complex as to how actual figures are determined, but they are mainly determined by an analysis of your target market and the eficacy of different advertising channels in communicating the marketing message to said audiences.

Overall, advertising is normally one of the largest expenditures that a company makes. Consumer electronics companies like Sony and Panasonic spend a large amount on marketing. Advertising is a part of marketing and represents a large portion of the marketing budget. But, again, it all depends on the specific company and its current exposure and what point on the PLC you are talking about. Answer those questions and you should be able to find a more specific answer via your resources.

What are the best marketing magazines to read to keep you up-to-date?

I am new to the marketing field and have landed a job about 7 months ago planning, creating and executing the marketing efforts for a small company. Now that I have a firm grasp of the industry and company as to where it has been and where it wants to go, I’d like to subscribe to some magazines/ newspapers, etc that will keep me up-to-date with buying trends, consumer behavior, economic forcasts and marketing ideas.

Any suggestions>

It’s quite unusual here to recommend some other person, but I’m sure you’ll get the most complete answer from this lady:

http://uk.answers.yahoo.com/my/profile;_ylt=AqIspP3FrxHcKIRg7L4N6eMSBgx.?show=AA10144492

I’ve read some of her answers and it seems she is very good at giving the right information in this field.
Try to email her and you’ll be happy. ))

How much would you be willing to spend for your personal CMS based website?

Imagine having a CMS based website with cool pluginz and the possibility to choose form many different templates. Yes I know; there are many free websites all over internet. But bare with me; would you be willing to pay a monthly fee and if so, how much would that be?

I will think and answer u later

Could anyone guide me to start some genuine home based jobs like google adsence or other internet related jobs?

There are freelance data entry opportunities available which are genuine, but u have to bid for them and compete with the wages and hourly rates. Regular data entry options are good but not very easy to find. I got a small list of some good options, see links section. Workers without experience start at $6.00 an hour and can go up to $11.00 an hour in larger cities. Experienced data operators earn between $7.50 and $17.00 an hour, depending on the field.

Also there are few home based transcription work, where in you get the data in images or audio form and u need to convert them back in text form and upload.
Here also you’d be competing against people from countries where the hourly rate of pay is a lot lower, so don’t expect huge wages for such jobs, but still it might be good enough to start with.

Also there are sites that pay you to do specific tasks like posting something on a forum, signing up for a newly launched site, or answering few questions as a survey, filling up forms.. or similar stuff, and there are amount specified for each tasks. tasks are easy, small payout is decent.
here are some useful links and resources to start with:

I want a seo company which is connected to medical marketing services?

I want a seo company which is connected to medical marketing services, I require it as soon as possible, if any one of you have any experience so please help me to know site like this?

I think all seo company provides this facility, but I have used a company like medicalwebexperts.com in the past and my experience with that company was outstanding. According to me it’s also helpful to you.