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Advertising – What psychological tricks do they use?
Dr. Robert Cialdini discusses sales principles – It`s all about changing your social reality.
(Excerpt from a psychology documentary about “Social Reality” with Philip Zimbardo)
http://en.wikipedia.org/wiki/Robert_Cialdini
Duration : 0:3:49
25 Responses to “Advertising – What psychological tricks do they use?”
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google “themusicage …
google “themusicage advertising”
Advertising tends …
Advertising tends to have a negative impact on me. I tend to specifically avoid products that are over-advertised… except products that are really good, and stand out from all the rest – like the Dyson. I don’t know why I do this… guess it’s teenage rebellion or something along those lines XD
Saying that is …
Saying that is exactly what they expect of us, it is so subtle , and so accumalitive, that we do not notice it.
Brainwashing is about repeating, progressively.
True but there’s a …
True but there’s a deeper subconscious layer behind advertising. If you ever read up on Edward Bernays, you’ll get a bigger and better picture of advertising.
doesn’t this …
doesn’t this scientist look like Harrison Ford?
OUT OF MY WAY …
OUT OF MY WAY EVERYONE…. I MUST GO BUY SOMETHING NOW… outta my way!!!! SOMETHING PLASTIC…SOMETHING THAT WILL MAKE ME FEEL GRRRRRRREAT!!
WHAT A LOAD OF SHIT.
TV IS ALMOST TOTALLY SHIT!
DONT LET THE BASTARDOS WASH YOUR BRAIN !!
On a lighter note though… I cant find my socks.
i tried to pay …
i tried to pay attention but i can’t stop hearing an evil whisper echoeing arund the white walls as the green eyed man rambles great stuff
true that if I see …
true that if I see a commercial about something I just go and buy from there competitors or buy a generic brand or something LOLZ
I ve read his book …
.
I ve read his book
When it is all said …
When it is all said and done, you still have a choice to use the product. Advertisers can put as much smoke and mirrors as they want, but ultimately it is your decision to buy it.
Commie.
Commie.
“Influence …
“Influence professionals”, LOL. They are assholes, pure and simple. Conning the stupid, creating even more rampant consummerism and waste. And the Tupperware party example: *disgraceful* to use your friendship with someone as a means to sell them anything. That’s coercion.
OMG I recognized …
OMG I recognized that voice!!!!!
Took a AP Psych 101 and watched Phillip Zimbardo videos last year can’t believe we skipped the Social Reality tape
P.S. My psych teacher even met Zimbardo and had the picture to prove it
This video was a …
This video was a nice flashback for me. When I was in high school, we’d watch a video in AP Psychology narrated by Phillip Zimbardo at least once per week. Thank you for that trip down memory lane, Buddha7575!
turn off your tv …
turn off your tv its all lies to make you feel like your not worthy or scare you into spending money and giving up your freedom
HEAR HEAR!!! well …
HEAR HEAR!!! well said.
Are you are kid??? …
Are you are kid??? SO naive… 5% profit margin??? Why would they bother…money better left in the bank and accrued interest.
It’s way way way way way way way more than 5%.
I agree with you on one point… fear is a great tactic, it even got USA to change mind about war on Iraq after 9/11. I dont care who it was staged by all i know is the fact that the opinion polls changed after that day.
Nice try. Keep it …
Nice try. Keep it up check out esteembpo + com for social media marketing. GFHT
the availability …
the availability principle sounds like what they might be doing with gasoline in order to make us pay any price they set because of the scarcity when in reality theres still plenty of petroleum.
shit you never know dont
Nice try. Keep it …
Nice try. Keep it up check out esteembpo + com for social media marketing. rtgdfg
Profit margins for …
Profit margins for most retailers is about 5%. Increase usual sales by 10% is therefore a big deal….so if a sales technique only works with a few individuals they will still use it because it makes a difference. Fear tactics work well to boost sales.
Now there’s new ad …
Now there’s new ad with Magic, Dr. Jay, and Charles Barkley. It’s better than this one from back in the day.
ahhaha Magic is a …
ahhaha Magic is a fool.hah
That was a gay …
That was a gay laugh by magic, bird and the doc; but that’s so classic to see the tree of them together in an ad.
Still a corny ad though.
lol i bought a 42″ …
lol i bought a 42″ Plasma HD for 600€